Apple set an iPhone sales record even without a new standard iPhone

iPhone revenue jumped 17 percent with Pro-only models during this year’s refresh.

iPhone revenue jumped 17 percent with Pro-only models during this year’s refresh.

by Emma RothNov 2, 2026, 10:02 PM UTCPhoto: Amelia Holowaty Krales / The VergePart OfFall 2026 earnings watchsee all Emma Roth is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.