Reddit is adding a 'for you' feed for recommendations

The app will have a "following" tab to surface content from subreddits you've joined.

By Karissa Bell Oct. 28, 2026 12:00 pm EST Reddit Add Engadget on Google: Google Discover

Reddit is changing up its main feed as it looks to emphasize more recommended content. The platform is splitting its feed into "for you," which will surface algorithmic recommendations, and "following" which shows posts from subreddits you've joined.

The change makes Reddit's central feed more like other mainstream social platforms. Up until now, the company has had one main feed that mixes in recommended posts alongside updates from subreddits you've joined. The new "for you" section will be more focused on allowing users to "discover relevant communities and conversations you might not otherwise come across," the company said in an update. With the change, Reddit will initially open to the new "for you" feed, but it will default to whichever feed you were last using the next time you launch the app.